CHOOSING AN AGENT – WHAT DO THE LOCALS SAY?
Many vendors say they find it hard to decide which agent to use to sell
their home. Choosing an agent is not very different from choosing a doctor
or any other service provider. If you were new to the area
and were looking for an accountant or a plumber, you would ask
local residents to make recommendations based on their
experiences. The best source of first-hand information
about local agents is someone who has recently bought or sold
a house in your local area.
If you don’t know anyone who
has recently bought or sold, searching the internet as well for
testimonials and references or reviews on local agents & agencies
is also a good way to assist you. Websites like Rate My Agent” are
ideal to get independent reviews from agents past clients.
The obvious question on every
prospective vendor’s lips is whether the agent in question sold the
house for the best price in a reasonable time. But research shows
that an issue seldom raised at the start of marketing becomes the
main cause for concern when things go wrong: lack of feedback.
One of the key question
vendors should ask their sources is whether their agent stayed in
constant communication and provided regular feedback at every stage
of the marketing process. Knowing what is going on every step of the
way reduces vendor stress and contributes to the successful sale of
the property. It can help the property sell faster and for a higher price.
Said that if your checks reveal that an agent has a first class reputation
in terms of service, feedback and results there is no need to look any further.
Above all, vendors should take their time when selecting an agent and
not let themselves be put on the spot by pressure selling techniques
designed to get them to sign up now!
After all, for 97% of local home owners, their family home represents their
single greatest asset and as such their most significant financial transaction.
Everyone has heard the three
most important criteria for choosing a house to buy “Location!
Location! And Location!” and choosing an agent can be summed up in
a similar way – “Reputation! Reputation! And Reputation!”
POSTED ON 12/03/2020